Instagram stands as a vibrant canvas for self-expression and storytelling, the appropriate dimensions hold the power to enhance the presentation of your posts and stories, in turn, attracting a wider audience. So, it is necessary to understand the Instagram photo size.
In this guide, we will provide insights into the standardized Instagram photo frame sizes, and delve into the realm of Instagram aspect ratios, including posts, stories, and even videos, and more.
Explore the array of Instagram sizes outlined below, and continue reading for an in-depth exploration of the comprehensive Instagram sizing guide.
Aspect ratios refer to the proportional relationship between an image's width and height. On Instagram, getting the aspect ratio right ensures that your images appear as intended without getting cropped or distorted. The most common aspect ratios used on Instagram are 1:1 for square, 4:5 for portrait, and 16:9 for landscape.
Type |
Size |
Aspect Ratio |
Instagram Post |
Square: 1080 x 1080 px Landscape: 1080 x 566 px Portrait: 1080 x 1350 px |
Square: 1x1 Landscape: 1.91:1 Portrati: 4:5 |
Instagram Story |
1080 x 1920 px |
9:16 |
Instagram Video |
1080 x 1920 px/1080 x 1350 px |
9:16/4:5 |
Instagram Reel |
1080 x 1920 px |
9:16 |
Instagram Carousel Video |
1080 x 1920 px |
9:16 |
IGTV |
420 x 654 px |
1:1.55 |
Profile Picture |
320 x 320 px |
1:1 |
For optimal square posts, aim for dimensions like 1080px by 1080 px, and the aspect ratio is 1:1. These images appear neatly in your followers' feeds, showcasing your content without any unwanted cropping.
Landscape images can have dimensions like 1080 x 608 px, the aspect ratio is 1.91:1.
Instagram portrait size should be 1080 x1350 px, and with a 4:5 aspect ratio.
In the Instagram post visuals, managing the specifications for photo sizing can feel a tad daunting.
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The best aspect ratio for Instagram stories is 9:16, with dimensions of 1080 x 1920 px, this applies to both photos and videos.
You can use these vertical images to engage your audience by utilizing the full screen, providing a immersive experience.
Using Instagram stories presents an exceptional avenue to engage with your audience. Share stories on your personal page or your brand's profile to initiate meaningful conversations. Enhance your stories by employing them as ads, forging connections with fresh communities.
Fotor goes beyond aiding you in the swift creation of stunning Instagram posts, it also provides an extensive options of ready-to-use Instagram story templates with a 9:16 ratio.
These templates cover a broad spectrum of themes, ranging from birthday to festival, and feature both minimalist and trendy designs. With Fotor, you can effortlessly craft attention-grabbing stories that captivate your audience.
The recommended Instagram video aspect ratio is 9:16, with the option of using a 4:5 ratio as well. The corresponding dimensions for these video sizes are 1080 x 1920 pixels and 1080 x 1350 pixels.
These two dimensions for Instagram videos ensure an optimal visual experience for your audience.
Additionally, keep in mind that you can upload videos up to 60 seconds in length, but it's important to avoid exceeding 4 GB in file size, as this can impact loading speed.
By the way, to enhance the engagement of your videos, consider using an AI text-to-speech converter to add voiceovers or narrations.
The standard aspect ratio for Instagram reels is 9:16, which means the video should be taller than it is wide. This vertical aspect ratio ensures that reels fit well within the Instagram feed and provide an engaging viewing experience, particularly on mobile devices.
The ideal dimensions for an Instagram reel video are 1080 pixels wide by 1920 pixels tall. Adhering to this aspect ratio and size will help your Reels look their best and captivate your audience effectively.
For IGTV cover photos and thumbnails, an aspect ratio of 1:1.55 (420 x 654 px) is recommended. Consistency in cover images helps viewers identify your content quickly.
Carousel posts allow you to share multiple images in a single post. Here, using the same aspect ratio for all images maintains visual coherence. Stick to 1:1 for a uniform display.
A crisp and centered profile picture is a must. Instagram recommends an image size of 110 x 110 px for optimal display on both mobile devices and desktop screens.
Using standard Instagram aspect ratios and sizes offers several advantages for your content, whether it's photos, videos, or other visual elements.
Adhering to these standards ensures that your content looks its best on the platform and provides a more consistent viewing experience for your audience.
Instagram's interface is designed to display content in specific aspect ratios and sizes. By using these standard dimensions, your content will be presented without any cropping or distortion, ensuring that viewers see your content as intended.
Standard aspect ratios and sizes contribute to a polished and professional appearance. Well-composed content that fits within these parameters appears more visually appealing.
Content created with standard Instagram dimensions is more likely to be easily shareable across other platforms or social media channels. This saves you time and effort when repurposing content for different platforms.
Consistency in the presentation of your content is crucial for building a strong brand identity. Using standard aspect ratios and sizes helps maintain a uniform look across your posts
By understanding the nuances of different Instagram aspect ratio, you can present your stories, posts, and visuals in the best possible light. Now that you have the ultimate guide to Instagram picture sizes, it's time to apply this knowledge, elevate your Instagram game, and watch your engagement soar.